LO2 Audience.

The audience for the website Hive it would be mainly males who are in the age range of 35 - 65, they would most likely own a farm or some sort of plantation so they would need to rely on bees and the ecosystem. They would also be in the social grade C1 and C2, and would be british, this is because the problem that the website is discussing involves them as they rely on bees to polonaise their crops. Their hobbies would include talking long walks in the county side and observing the wildlife, one of the purposes of the Hive it website is to get people involved in helping out the bees and maintaining their habitats.